Associate Director of Analytics, Capacity Interactive (@CapacityInt | Facebook)

Jenny Kreizman is the Associate Director of Analytics at Capacity Interactive, where she specializes in web tracking, analytics, and conversion optimization. She helps arts and cultural organizations understand and use their website data to optimize site performance and inform marketing decisions. Prior to working with Capacity Interactive, Jenny worked on the marketing team at Carolina Performing Arts, where she was responsible for the organization’s digital initiatives.

In her free time, Jenny is a frequent museum attendee and armchair knitter.